“Who cares if it’s accurate? It’s fiction .” A writer whose book I was editing said the above when I questioned something in her manuscript. I suggested she research the subject, and she became irate, a bit rude even. Because I was also contractually obligated to publish the book, I did the research myself and corrected the information in the story. Later, the writer mentioned my “absurd” request to another author who informed her that fiction must, indeed, fit the facts, be accurate, and pass the plausibility test. After a contrite apology, my writer never again challenged me when I advised her to confirm her info. What does this have to do with blatant self-promotion? Think about it. If our stories don’t ring true, we can lose our readers. If we lose our readers, we won’t have an audience. If we don’t have an audience, we won’t sell books. If we don’t sell books because our stories don’t ring true, all the BSP in the world isn’t going to make any difference. Why is accuracy so ...