Publishing is in flux—an understatement if ever one existed. The industry is in the midst of some of the greatest changes and challenges since Gutenberg sent us into the modern era. One issue of huge importance revolves around whether or not traditional publishing will even exist as we know it in the very near future. The digital age, and all of its advances in technology, has revolutionized this business in a mind-bogglingly short time. Such a short time, that NY is scrambling all over the place, and as is often the case with big publishing, the tail is truly wagging the dog. Now major publishers are chasing the e-book phenomenon like a puppy spinning after that tail.  Many are releasing e-book serializations as teasers before the hard or soft covers come out.  We’ll see how well that works—the jury is still out on it.  But the point being, NY is trying to get creative.  Even if the traditional industry found itself fifty yards behind at kickoff.   Will...