When a potential buyer thumbs through our novel in a “real” bookstore or peruses a sample of our e-book online, what does she see? What makes our printed pages (or e-book) stand out from all the others? A great cover garners instant attention. Name recognition helps. However, many of us aren’t well known; we haven’t developed a fan base. We need an equalizer. Equalizer? How about graphics? Most hard-copy books are printed with black ink on a cream or white background. Line art can be very effective, and a grayscale graphic can be surprisingly detailed in printed books. E-books, on the other hand, can be full color. Are you captivated by a gorgeous sunset? A turbulent sea? Ducklings paddling after their mother in a pond? An elderly couple holding hands? As the cliché says, a picture is worth a thousand words. Just as a stunning cover may inspire us to pick up a book, well-placed graphics in the interior may incite us to buy the book.   Look at two scenes below — with and ...