Instead of reading a book description, you can view the trailer for SN2BO below.
As I began promoting Saying No to the Big O, I thought about how I would use Twitter in the promotions. I tweeted the obvious posts that brought people to my Website to read the novella's description, to watch the trailer, to read a sample, and to read commentaries I wrote on the novella, but I wanted to do something that was fun and intriguing and that would be a challenge for me. Back when I was promoting my mystery Into the Web, I pulled several lines from the story and tweeted them along with the link to purchase the novel. Tweeting lines from the story generated a lot of interest. Many people messaged me to talk about how much they enjoyed the tweets, many retweeted the lines, and others went directly to the purchase link to buy a copy of the novel.
With the success of the tweets, I decided to do it again for Saying No to the Big O; here are a few of those tweets:
- “I’m a sexual person. I sleep with a lot of men. Have done so for a long time. A week can’t change what’s me.”
- “Perhaps if you were happy, you wouldn’t look around thinking everyone with someone was boring.”
- “I can be any man’s type.”
- “We don’t do coffee, Daph. And we definitely don’t do much talking. We have sex.”
I wanted to find lines that would pull potential readers in. I wanted them thinking, "Who is saying that?" "What's going on in this scene?" "Why would s/he say that?"
Anyone that uses Twitter knows that it can be difficult to say one "good" thing in 140 characters. I enjoyed that challenge, scouring the book to find a line, a phrase that might be good enough to quirk an eyebrow and get a reader clicking to learn more about the story.
I plan to do more scouring soon for more lines from the story, and I also plan to write some character sketch tweets to give readers some insight into the characters of the story. I'm also thinking about generating tweets in the voices of some of the characters, too.
As you promote your books, what are ways in which you use Twitter?
Shon Bacon is an author, doctoral candidate, editor, and educator. She has published both academically and creatively while also interviewing women writers on her popular blog, ChickLitGurrl: high on LATTES & WRITING. In 2012, her second mystery, Into the Web and her short story "I Wanna Get Off Here" (in the short story collection, The Corner Cafe) were published. Her first novella, Saying No to the Big O, was published April 2, 2013. You can learn more about Shon's writings at her website, and you can get information about her editorial services at CLG Entertainment. Currently, Shon is busy pursuing her Ph.D. in Technical Communication and Rhetoric at Texas Tech University ... and trying to find the time to WRITE.