Great concept, strong beginning, well-developed characters, excellent pacing that builds in conflict and tension, dialogue that reveals, scene development (and I could go on) are important to any story, but you know what’s also important? Doing your homework and seeing where your story fits amongst all the other stories out there. Whether you plan to submit to an agent or publisher or to go the self-publishing route, it is important to know where you fit in the market. What books are out there like yours? Who’s representing them? Who’s publishing them? How are they being presented in cover design and promotion? Answering these questions will help you answer the most important question: How does your book stand out in the crowd? Be ready to answer it because someone will ask it.
Writing in 140 is my attempt to say something somewhat relevant about writing in 140 words or less.